One common question from online business owners is whether they need a full website, a sales funnel or both.
What Is a Kajabi Website?
A website gives your business a complete online presence with pages such as Home, About, Services, Programs and Contact.
What Is a Kajabi Funnel?
A funnel is more focused and guides visitors toward one action, such as joining a webinar, downloading a resource or purchasing a course.
When Should You Use a Website?
A website is useful when visitors need to learn more about your brand and multiple offers.
When Should You Use a Funnel?
A funnel can be useful when running paid ads or sending traffic to one specific offer.
Can You Use Both?
Yes. Many online businesses use a website as their main presence and funnels for specific campaigns.
Final Thoughts
The right setup depends on your business and customer journey. The goal is to make the path from visitor to customer simple.